Business technology evolves rapidly that more and more customers are turning to those that can deliver products and services fast. Business owners have Google to thank for creating an avenue to monitor web content so you don’t miss out. Smart businessmen leverage this tool to also monitor their businesses and their competitors. Read to learn how you can use Google Alerts for your business.
What is Google Alerts?
Google Alerts allows you to monitor the web for interesting new content on topics of interest to your business. It can also be used to alert you whenever your business is mentioned anywhere online, whether on Facebook, Instagram, Twitter, or wherever.
How do You Sign Up For Google Alerts?
Signing up and using this service is easy peasy! Just visit the Google Alert website, log in to your preferred Google account (if you have multiple accounts), and type in the words and phrases for which you want to receive alerts.
How does Google Alerts Work?
Just type your business’s name into your Google Alerts account, and whenever Google encounters relevant posts that mention your company, it will send you an email alert. This is an easy way to get notifications about articles featuring you or your business as soon as the posts go live.
Modify how often you want to be alerted
An avalanche of notifications can be overwhelming, especially if they’re cluttering your email. The great thing about Google Alerts is that it’s completely customizable. If you find that a keyword isn’t relevant to you anymore, you can change or delete it. You can even choose how frequent you want to receive emails and tweak the settings so you can receive the same alert across multiple email accounts in just a few clicks.
The benefits
With Google Alerts, you can easily keep track of your business without having to filter through irrelevant pieces of information that you come across when scrolling through your feed. With this tool, you can record all reviews about your business, competitors, clients, and suppliers in real time, allowing you to stay prepared and one step ahead of the competition.
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